SUHERLAN; MARJUKI. Optimization of Community-Based Marketing Strategies as a Lever for Local MSME Competitiveness through Collaborative Approaches, Digital Engagement, and Socio-Cultural Values. Journal of Contemporary Administration and Management (ADMAN), [S. l.], v. 3, n. 2, p. 685–692, 2025. DOI: 10.61100/adman.v3i2.287. Disponível em: https://journal.literasisainsnusantara.com/index.php/adman/article/view/287. Acesso em: 6 may. 2026.