SUKISTANTO. ChatGPT Utilization Strategy in Story-Based Marketing: Enhancing Consumer Engagement through Interactive Narratives. Journal of Contemporary Administration and Management (ADMAN), [S. l.], v. 2, n. 1, p. 464–469, 2024. DOI: 10.61100/adman.v2i1.175. Disponível em: https://journal.literasisainsnusantara.com/index.php/adman/article/view/175. Acesso em: 7 jul. 2026.